Category Archives for Management

The Elephant in the Social Media Department

The days of one social media manager with no outside help are dying off quickly and the new era of specialists in content creation, distribution, customer service, advertising and reporting are upon us.

Black Rock Guide to Content Marketing in A Recession

In a recession money gets tighter for everyone, which means customers are looking for the safest pair of hands. They want to know that any money spent is working harder than ever to keep things…

5 Ways To Create Better Content For Social Media

Technology is now evolving faster than the speed of light and we’re evolving faster than ever as a species to keep up with it. We’re also evolving as a society. We’re more impatient and inquisitive…
Your Audience - and how to give them what they want!

Who Is Your Audience And How Can You Improve Their Experience

Any good book or course on business will stress the importance of getting clear on who your target audience or consumer is, but it’s very easy to get it wrong. When it comes to social…
Time Managerment

Something’s Got to Give

The world today is full of opportunity and due to social media and the technology in our pocket which is more powerful than Nasa’s first space mission we have so much control. From product research,…